SEO Start + GEO
Local businesses and less competitive industries
€398/month
- SEO Start package
- Entity and structured data
- Answers to key questions
- Monthly check in ChatGPT, Gemini and Perplexity
GEO optimisation
Recommended when customers ask AI.
More and more people ask ChatGPT, Gemini or Perplexity which company to choose. GEO (generative engine optimisation) helps AI assistants understand who you are, trust you and name you in their answers. It always builds on SEO.
- Setup
- €190one-off
- SEO upgrade
- +€149/month
- First mentions
- 2–4months
Answers inChatGPTGeminiPerplexity
Included
What GEO includes.
- 01
Entity: who you are
The same name, services, area and contact details on the site, Google Business Profile, directories and social profiles, so AI connects them into one company.
- 02
Answers AI can cite
Service pages and FAQs that answer real questions directly, with facts, prices and examples instead of general claims.
- 03
Structured data
Schema.org for the organisation, services, location, authors, FAQs and reviews, so machines read the facts without guessing.
- 04
Trust and authors
Who stands behind the content: author pages, references, case studies and dates, which AI uses to judge credibility.
- 05
Mentions on other sources
Directories, industry portals and media where your company is mentioned and linked – the sources AI reads before answering.
- 06
Measurement
Visits from AI assistants in GA4, kept separate, and a monthly check of which questions they mention you for.
Foundations first
SEO first, then GEO.
AI assistants find their sources through search engines. If a site isn't fast, indexed and trustworthy, AI won't choose it either. So we always build GEO on SEO – and if the foundations aren't there yet, we start with them.
More about SEO optimisationTimeline
What happens when.
GEO takes time too: AI models pick up changes in their sources with a delay.
Month 1
SEO foundation and entity
We check the SEO foundations, align company data and add structured data.
The changes are made; AI doesn't know them yet.
Months 2–3
Answers and trust
Content with clear answers, author pages, case studies.
First mentions for narrow, specific questions.
Months 4–6
Mentions on other sources
Industry portals, directories and media that AI reads.
More frequent mentions and the first AI visits in GA4.
Months 6–12
Stable recommendations
Refreshing content and tracking how you are described.
Stable recommendations, also in more competitive industries.
Illustrative: the real curve depends on the industry and the state of the site.
No sugar-coating
Honest about GEO.
GEO is a new field and many promise more than is possible. AI answers depend on the question, the user and the model, so it's honest to talk about likelihood, not guarantees.
What we promise
- Work on every signal AI uses
- Separate measurement of AI visits in GA4
- A monthly check of key questions and how you're described
- GEO that builds on proper SEO
What we don't promise
- “First place in ChatGPT” in a few weeks
- A one-off “AI package” with no ongoing work
- A full view of every conversation – no tool sees that
- GEO without SEO foundations
In detail
What GEO optimisation covers.
Everything an AI assistant needs to understand, trust and recommend your company.
- Consistent name, address and phone everywhere
- Clear description of services and area
- Google Business Profile and directories
- Links between the site and your profiles
Prices
GEO prices.
GEO is added to an SEO package. The one-off GEO setup is €190, on top of the SEO setup.
SEO Growth + GEO
Businesses that want a head start
€598/month
- SEO Growth package
- Everything in the GEO upgrade
- Mentions on industry portals
- Author pages and case studies
Custom
Competitive industries
from €940/month
- Custom SEO with GEO
- Media mentions
- Advanced AI-source measurement
- Monthly call
One-off GEO setup: €190
- Review of how AI describes you today
- Aligned company data
- Structured data (Schema.org)
- AI-source measurement in GA4
Prices are final.
Comparison
SEO and GEO: what's the difference?
The same foundations, a different goal.
| GEOThis service | SEO | |
|---|---|---|
| Goal | AI mentions and recommends you | You rank high in Google results |
| Where | ChatGPT, Gemini, Perplexity, Google AI | Google and Bing results |
| What counts | Entity, clear answers, trust, mentions | Keywords, technical, content, links |
| Measurement | AI visits in GA4, mention checks | Rankings, traffic and inquiries |
| First results | 2–4 months | 2–3 months |
Questions
Questions about GEO.
Do I need SEO for GEO?
Yes. AI assistants find sources through search engines and favour sites that are fast, indexed and trusted. Without that foundation GEO has nothing to build on, so we always do it together with SEO.
How soon will AI mention us?
First mentions usually appear after 2–4 months, once the entity and content are in order. Stable recommendations in competitive industries take 6–12 months, because AI models pick up changes in their sources with a delay.
Can you guarantee that ChatGPT will recommend us?
No, and be careful with anyone who does. Answers depend on the question, the user and the model. We can guarantee the work and honest measurement of what changes.
How do you measure results?
In GA4 we separate visits from ChatGPT, Gemini, Perplexity and Copilot, and every month we check which key questions you are mentioned for and how you are described. No tool sees every conversation, so we report what can be measured.
Is GEO the same as ChatGPT advertising?
No. GEO earns unpaid recommendations in the answer itself. ChatGPT ads are paid and shown below the answer, labelled as ads. They can work together.
Can we do part of it ourselves?
Yes: consistent company data in directories, named authors and answers to customer questions. Structured data, measurement and mentions on other sources are where most companies need help.
Brand identity
Has your logo stopped fitting your business?
Your website, ads and posts work harder when the brand is consistent everywhere. We create a new identity or rebrand the one you have – logo, colours, typefaces and guidelines, so your site, vehicles, business cards and posts all match.
- New identity or rebrand
- Done in 1–2 weeks
- Logo, colours and guidelines
Get in touch.
Tell us what you need – a managed small-business website or a custom project. Expect a reply in under 24 hours.
Your contact person
Lan Sojer
Sales and advice
- Email:
- lan.sojer@struo.si
- Phone:
- 030 372 100
- Location:
- Ljubljana · working across Slovenia and the EU