STRUO
/
Book a free consultation

SEO that gets you found on Google.

SEO optimisation moves you up in Google results for the searches that bring customers. We start with research, then change the site itself, add content every month and measure the result.

Book a free consultation

Research before changes, Measurable before/after, Any platform

What's included

  • Market and competitor research

    What your customers search for, how much, with what intent – and what competitors that rank above you do differently.

  • Keywords mapped to pages

    Each important page gets its own target keyword and intent, so pages stop competing with each other.

  • Changes on the site

    We rewrite titles, headings, meta descriptions, texts, image alt texts and internal links with the chosen keywords.

  • Technical SEO and speed

    Indexing, sitemap, redirects, duplicates, structured data and Core Web Vitals (LCP, CLS, INP).

  • Local SEO

    Google Business Profile, the same details everywhere, reviews and local pages, so people nearby find you.

  • Measurement and report

    Search Console, GA4 and ranking tracking, with a clear before/after report and next steps.

What SEO optimisation covers.

SEO is not one setting. It is research, content and technical work on the site – here is exactly what we do and why.

  1. Market and keyword research

    • What and how often your customers search
    • Search intent: information, comparison, purchase
    • Long-tail and local queries (e.g. »… Ljubljana«)
    • Competitors ranking above you and why
    • Gaps: topics nobody covers well yet
  2. Keyword strategy

    • Keyword map: one main keyword per page
    • Merging pages that compete with each other
    • New pages for important uncovered topics
    • Priorities by traffic and business value
  3. On-page optimisation

    • Titles (title tag) and meta descriptions
    • H1–H3 headings and text structure
    • Rewriting texts with chosen keywords
    • Image alt texts and file names
    • Internal links and clean URLs
  4. Technical SEO

    • Indexing, sitemap and robots.txt
    • Canonical URLs and duplicate content
    • 301 redirects and 404 errors
    • Multilingual sites (hreflang)
    • Speed and Core Web Vitals
  5. Local SEO

    • Google Business Profile setup and optimisation
    • Consistent name, address and phone everywhere
    • Reviews and responses to them
    • Local landing pages for cities or regions
  6. Groundwork for AI search

    • Direct answers to questions customers ask AI
    • FAQ sections and structured data (Schema.org)
    • Clear facts about the company: services, area, prices
    • Mentions and links on trusted sources
    • Checking how ChatGPT and Perplexity describe you

From €249 per month

A one-off setup (€290) covers the audit, keyword research and the first changes on the site. Monthly work starts at €249: new and improved content, technical upkeep, local SEO and a report. We recommend at least 6 months, because results in search build up over time.

What you get

  • Audit report with prioritised findings
  • Keyword list with search volumes
  • Keyword map: which page targets what
  • Implemented changes on the site
  • Before/after report and plan for next steps

Start

Local businesses and less competitive industries

€249/month

  • Technical upkeep and monitoring
  • Optimising 2 pages a month
  • 1 new piece of content a month
  • Local SEO and Google Business Profile
  • Monthly report

Growth

Recommended

Businesses that want to grow faster

€449/month

  • Everything in Start
  • Optimising 4 pages a month
  • 2–3 new pieces of content a month
  • Mentions on industry portals and directories
  • Quarterly plan and call

Custom

Competitive industries and larger stores

from €790/month

  • Scope based on competition
  • Regular content and media mentions
  • Advanced measurement and reporting
  • Ongoing contact and a monthly call

One-off setup: €290

  • Technical audit of the site
  • Keyword and competitor research
  • Keyword map by page
  • First fixes and measurement setup

Prices are final.

How we work together.

  1. Research and audit

    Keyword and competitor research, a technical audit of the site and a prioritised list of changes.

  2. Changes on the site

    Keywords on the right pages, rewritten content and metadata, technical fixes, structured data and GEO.

  3. Measurement

    Submission to Search Console, ranking and traffic tracking, report and plan for the next months.

Related projects

Projects

Frequently asked questions

What is the difference between SEO and GEO?

SEO improves where you appear in Google's classic results. GEO (generative engine optimisation) improves how AI assistants such as ChatGPT, Perplexity and Google AI Overviews understand your business and whether they recommend or cite you. Much of the work overlaps: clear content, structure and trust.

How soon will I see results?

Honestly: not in a few weeks. The first movements in rankings usually show after 2–3 months, noticeable growth in traffic after 4–6 months, and in competitive industries top positions take 9–12 months or more. That is why we recommend working together for at least 6 months.

Do I need a new website?

No. We work on your existing site, on any platform (WordPress, Shopify, Wix, custom). If something technical blocks good results, we tell you in the audit.

Do you change the texts on the site?

Yes. That is a key part of the work: we rewrite titles, headings and texts with the chosen keywords, in your voice, and you approve the changes before they go live.

Can you guarantee first place on Google?

No one can honestly guarantee a position – Google decides. We guarantee the work: research, changes based on data and transparent measurement of results.

One-off or monthly?

Both. One-off optimisation fixes the foundation. Monthly work adds new content, monitors rankings and responds to changes in search and in AI answers.

Related articles

Blog

Want customers and AI assistants to find you first?

Free initial review · fixed scope · measurable results

Lan Sojer, Your contact
Lan SojerYour contactlan.sojer@struo.si030 372 100

By sending this you accept the processing of your data as described in the privacy policy and terms of use.